The Best White Label CRM to Rebrand and Resell
Updated July 18, 2026
"White label" gets used loosely, so let's define the bar: a real white label CRM lets you put your logo, colors, domain and product name on every surface a customer sees - dashboard, emails, public pages - and legally resell access under your brand. Most subscription CRMs stop at a logo swap on an enterprise plan; the vendor's name still leaks into login screens, email footers and invoices, and the reseller economics belong to them.
Self-hosted changes who owns the brand and the margin. The three options below - all from our catalogue - take different routes there: a standalone multi-tenant platform built for resale, a module that turns Concord CRM into your own SaaS, and the equivalent for Perfex CRM. One-time licenses, full source code, and the recurring revenue is yours, not a vendor's.
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LeadHub treats white-labeling as a per-tenant feature, not an enterprise add-on: every customer workspace carries its own logo, favicon, primary and accent colors, app name and footer text - across the dashboard, landing pages, forms, booking calendar and the 15+ automated email types. Your platform brand never appears in a tenant's view, and even the per-tenant Open Graph image is theirs. Around it sits everything reselling needs: plans with feature gates and usage limits, five payment gateways (Stripe, PayPal, Razorpay, Paystack, bank transfer), coupons, trials with dunning, tax-compliant receipts with EU VAT, and a built-in affiliate engine paying 20% recurring. At $29 one-time with full unencrypted Laravel source, the entire white-label margin is yours from the first customer.
Best for: Founders and agencies who want to sell a lead CRM under their own brand - with billing, plans and affiliates already built.
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If you prefer offering a full-featured, deal-centric CRM under your brand, this module converts Concord CRM - a polished, modern Laravel CRM - into a multi-tenant SaaS you operate: tenant provisioning, subscription plans, and central control from a super-admin panel, with each customer isolated in their own workspace. You are effectively productizing Concord as your own hosted CRM offering. It is the priciest license here ($79 one-time) but also the fastest route to reselling a mature, complete CRM feature set rather than building one. Requires a licensed Concord CRM install underneath - factor that into your cost model.
Best for: Operators who want to resell a complete, modern CRM (deals, docs, inbox) as their own hosted service on top of Concord.
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The equivalent play for the Perfex ecosystem - and the most proven of the three, with 400+ sales and an 18-review track record. It turns a Perfex CRM install into a multi-tenant platform: you create packages, onboard customers into isolated CRM instances, and bill them centrally, putting Perfex's huge feature surface (projects, invoicing, support, estimates) under your brand. Note the honest caveats: it is a partner product sold on the CodeCanyon marketplace rather than direct from us, and branding depth per tenant is at the platform level rather than LeadHub's per-tenant granularity. For Perfex shops wanting the SaaS model, it is still the established route.
Best for: Perfex-based businesses that want to host and bill multiple client CRMs from one install under their own brand.
| Module | Platform | Standard | Rating | Best for |
|---|---|---|---|---|
| LeadHub | Laravel | $29 | ★ 4.20 | Founders and agencies who want to sell a lead CRM under their own brand - with billing, plans and affiliates already built. |
| SaaS module for Concord | Laravel | $79 | ★ 5.00 | Operators who want to resell a complete, modern CRM (deals, docs, inbox) as their own hosted service on top of Concord. |
| Perfex CRM SaaS | CodeIgniter | Partner | ★ 4.28 | Perfex-based businesses that want to host and bill multiple client CRMs from one install under their own brand. |
The verdict
For a purpose-built resale platform, LeadHub is the cleanest white label CRM we make: per-tenant branding so deep the customer never sees your platform name, with billing, plans, trials and a 20% affiliate engine included - $29, once. Choose the Concord SaaS module when the product you want under your brand is a complete modern CRM and you are willing to operate Concord underneath; choose the Perfex SaaS module (a marketplace partner product, 400+ installs) when your world is Perfex. In all three cases you own the code, the brand and the margin - the three things subscription white-label programs never quite hand over.
Questions, answered
What should a white label CRM actually include?
Check four surfaces, not one: the app itself (logo, colors, product name), transactional emails (sender and footer - this is where vendor brands usually leak), public pages customers see before login (forms, booking, landing pages), and billing (whose name is on the receipt). Then check the license: are you allowed to charge customers for access? LeadHub's license and Pro licensing on our modules explicitly permit SaaS use - subscription CRMs usually forbid it below enterprise tiers.
Which of these can I resell as my own SaaS?
All three - that is the point of the guide - but the mechanics differ. LeadHub is resale-ready out of the box: plans, five gateways, trials, coupons, receipts and an affiliate program ship in the product. The Concord and Perfex SaaS modules add the multi-tenant and billing layer to their host CRMs, so you resell the full CRM feature set; you supply the underlying CRM license and configure the gateways it supports.
How much does a white label CRM cost compared to reseller programs?
SaaS reseller/white-label programs typically take 20-40% of your customer revenue forever, and the vendor keeps the relationship if you leave. Here the software is a one-time license - LeadHub $29, the Concord SaaS module $79, the Perfex SaaS module sold on CodeCanyon - plus your hosting. Every dollar of subscription revenue after that is yours, and so is the codebase: all three ship full source.
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